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February 10, 2022

Affiliate Marketing

Affiliate marketing is a type of performance-based marketing in which a business rewards one or more affiliates for each visitor or customer brought by the affiliate’s own marketing efforts The industry has four core players the merchant (also known as ‘advertiser’ or ‘retailer’ or ‘brand’) the network (that contains offers for the affiliate to choose from and also takes care of the payments) the publisher (also known as ‘the affiliate’) the customer

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