AdWords API DevBytes Episode 1: Why Use the AdWords API?

What is the AdWords API and why would you use it? In this video, we introduce the API and walk through some of the use-cases for it.
*Note: AdWords MCC Accounts have been renamed to AdWords Manager Accounts.
More Information:
MCC ‘Client Reporting’ Site: https://support.google.com/adwords/answer/6027243?hl=en&rd=1
AdWords Editor: http://www.google.com/intl/en-US/adwordseditor/
AdWords Scripts: https://developers.google.com/adwords/scripts/
AdWords API: https://developers.google.com/adwords/api/
AdWords API running on Google App Engine: https://cloud.google.com/appengine/docs
https://developers.google.com/adwords/api/docs/use-cases
Reporting Basics:
https://developers.google.com/adwords/api/docs/guides/reporting
AdGroup Service:
https://developers.google.com/adwords/api/docs/reference/v201506/AdGroupAdService
AdGroupCriterionService:
https://developers.google.com/adwords/api/docs/reference/v201506/AdGroupCriterionService
BiddingStrategyService:
https://developers.google.com/adwords/api/docs/reference/v201506/BiddingStrategyService
CustomerSyncService:
https://developers.google.com/adwords/api/docs/reference/v201506/CustomerSyncService
https://support.google.com/adwords/?hl=en#topic=3119071
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