AdWords API DevBytes Episode 1: Why Use the AdWords API?

What is the AdWords API and why would you use it? In this video, we introduce the API and walk through some of the use-cases for it.

*Note: AdWords MCC Accounts have been renamed to AdWords Manager Accounts.

More Information:

MCC ‘Client Reporting’ Site: https://support.google.com/adwords/answer/6027243?hl=en&rd=1

AdWords Editor: http://www.google.com/intl/en-US/adwordseditor/

AdWords Scripts: https://developers.google.com/adwords/scripts/

AdWords API: https://developers.google.com/adwords/api/

AdWords API running on Google App Engine: https://cloud.google.com/appengine/docs

https://developers.google.com/adwords/api/docs/use-cases

Reporting Basics:
https://developers.google.com/adwords/api/docs/guides/reporting

AdGroup Service:
https://developers.google.com/adwords/api/docs/reference/v201506/AdGroupAdService

AdGroupCriterionService:
https://developers.google.com/adwords/api/docs/reference/v201506/AdGroupCriterionService

BiddingStrategyService:
https://developers.google.com/adwords/api/docs/reference/v201506/BiddingStrategyService

CustomerSyncService:
https://developers.google.com/adwords/api/docs/reference/v201506/CustomerSyncService

https://support.google.com/adwords/?hl=en#topic=3119071

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